breaking down the concepts of online marketing

Posted on: 18 February 2022

Embedding video in email is a great way to keep your subscribers hooked and engaged. After all, who doesn't love a good video? Here's why you should really consider embedding videos in your emails: 1. Brings your Brand to Life Adding video into your email is one of the best ways to bring your brand alive and explain what it's all about. Email newsletters help you keep in touch with customers, but they don't always let you explain who you are and what you do.
[Read More]

Posted on: 15 December 2021

Digital marketing is an investment in a business. If you're going to approach marketing in the digital sphere, you'll want to see a respectable return. How do you leverage these business marketing solutions? A digital marketing agency typically uses these four tools to make the most of its clients' efforts. Analytics Tools As with any marketing plan, you can't grow what you're not measuring. Digital marketing services firms rely on analytics software to provide decision-making data.
[Read More]

Posted on: 26 October 2021

The modern marketing landscape is highly fragmented, and your business can't rely on marketing tutorials to beat the competition. Today, digital marketing is no longer a preserve for established brands. With the right strategies, your small business can attract hordes of traffic and capture significant market share. Your prospects likely prefer online platforms and savvy tools to learn more about your brand. Not only does digital marketing increase your online presence, but it helps your upcoming venture keep up with industry-specific information and trends.
[Read More]

Posted on: 9 August 2021

Every business owner needs consumer insights to get valuable information on the products customers need and meet their expectations. The data comes as a result of carefully collected customer data, feedback, and behavior. For example, if a company has a new product, it may want to find out: how to reach a new audience, what customers think about the latest product, how to increase marketing campaign conversion rates, and reasons for falling sales.
[Read More]